AF Atelier - Our Philosophy

 
 
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Every story is unique, and we help our tasteful couples design their life celebrations worldwide.

 
 

WHAT WE KNOW - Your love story is one of a kind and there will never be another one in the world.

As your wedding planner & stylist, we strive to help you create an exquisite , priceless and memorable occasion, infused with your character and personal touches. Love is always the utmost important feeling that touches our heart.

Although we are based in Hong Kong, we have produced events across Italy, France, and Thailand. We are committed to create timeless memories, which you and also your guests hold dear in the years and decades to come.

Let’s turn your dreams into reality together!

We are here to Celebrate Life;

and We are here to Tell Your Story.

Being your event planner and stylist, we are dedicated to bringing your dreams to life. We are passionate about designing an unforgettable & stress-free event: be it pre-wedding session, wedding day, a celebration of life and beyond. We endeavor to work with you to incorporate the uniqueness of each and every story.

We place focus in bringing in styling and aesthetics advice which suit your vision. We communicate with all of your vendors to ensure they understand your story and desired mood.

We only take on a limited number of events and celebrations each year to ensure we give you our best and provide highly personalized service. We value quality of each celebration produced.

Inspired by beauty of European and Chinese art, our style is Exquisite, Elegant and Timeless Beauty.

 
It is always a pleasure to feature the work of wedding planner Alison from AF Atelier: Her creativity and her sense of aesthetics never cease to amaze me.
— Cécile Kotsch, Editor of Adoré Blog Mariage
 
 

Nice to meet you here, I’m Alison.

Founder/ Creative Director

Like a lot of Asian kids, I joined banking upon leaving college and worked as a sales on the bank’s trading floor for around 10 years. My banking experience has honed my skills in efficiency, quality, and client experience. Quality and efficiency remain core values at AF Atelier.

Outside of work, I am an avid lover of good food, travelling, musicals & operas, languages, Impressionism arts and Chinese Calligraphy too! Even though I was an Economics major at UofChicago, my fondest college memory was in Vienna studying Western European Civilization. I had also furthered my studies in Interior Styling from Chelsea College of Arts.

 
 
 

How and Why AF Atelier was created

During my wedding planning journey, I had a feeling that a lot of these celebrations in town were almost identical, and not much thoughts were put into guest experiences.

I wanted to make sure mine was authentic as well as enjoyable for everyone, so I started to craft my very own dream event. However, the lack of options and design shops have made this journey rather difficult. I then decided to look into my all-time favorite things for inspirations and that began my wedding planning.

I have always loved European arts & culture and hence my husband proposed in Vienna, we did our pre-wedding shoot in Paris and finally decided to wed at Lake Como. We incorporated the proposal venue into our wedding logo, sent all guests a hand-drawn Lake Como map with relevant tourist spots, booked a boat for guests to tour through the lake, hired a gelato cart during cocktail session, as well as organized fireworks over the lake. Most important of all, we made sure we could spend time to talk to every guest. A lot of them said it was the best and most memorable wedding they have been to.

That was how & why AF Atelier was created and I'd love to help you curate the event of your lifetime, create awesome memories for you and your guests to savor.

AF’s work is humbled and honored to be seen on international wedding blogs like Style Me Pretty, Wedding Sparrow, Carats & Cake and many more.

AF’s aesthetics direction has a flair for sophistication, elegance and romance, and draws inspirations from a combination of delicate and feminine elements. The designs are appealing to the senses and remain timeless in the years to come.

“A memorable event is always thoughtfully planned and carefully curated. It is more than just beautiful color schemes. It carries a deeper meaning and evokes unforgettable emotions.”

 
 
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